Casey Reid — UX/UI Design

Design System Launch

Design System Launch project preview
Final shipped design

Background

My Approach

Discovery

Facilitated collaborative workshops with product and engineering, resulting in validated insights and team alignment.

Design & Iteration

Starting with wireframes, I refined through critique cycles and stakeholder review.

Outcomes

$2.3M in incremental ARR. Since shipping, we've measured 18-point NPS lift.

Design System Launch

Shipping quality design requires collaboration and iteration. This piece explores why . The implications matter for teams and organizations.

Key Takeaway

Whether you're shipping a new feature, this mindset matters.

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